Nguyen Dac Thanh, Le Bao Ngoc and Tran Thu Trang 2023. The impact of media publicity and online product reviews on consumers’ purchase intentions of energy-efficient appliances. VNU University of Economics and Business. 3, 6 (Dec. 2023), 77. DOI:https://doi.org/10.57110/vnujeb.v3i6.232.