Published: 25-12-2023

Full Issue

Original Articles

  • Perceived corporate social responsibility and its effects on consumer social responsibility: A value-belief-norm perspective
    Tran Thu Trang, Pham Huyen Minh, Tran Thi Anh My, Nguyen Hoai Nam, Le Cong Tu
    1

    • PDF
      •   Abstract View : 634 / PDF Downloaded : 6

  • Gold price, oil price, and stock market return spillovers: Empirical evidence from Vietnam
    Nguyen Thi Hoai, Luong Tram Anh, Le Thi Phuong Uyen, Dau Thao Vy
    13

    • PDF
      •   Abstract View : 779 / PDF Downloaded : 20

  • How does investment promotion affect FDI inflows? Empirical evidence from Asian countries
    Cao Thi Hong Vinh, Ha Phuong Thao, Doan Thi Thu Huong
    26

    • PDF
      •   Abstract View : 416 / PDF Downloaded : 6

  • The influence of brand sound on brand recognition of Vietnamese consumers
    Dao Cam Thuy, Phung Tuan Kiet, Kieu Trang An, Do Vu Phuong Anh
    36

    • PDF
      •   Abstract View : 479 / PDF Downloaded : 8

  • Application of the By Day Learning method for enterprises: A case study at Viettel Group
    Bui Quang Tuyen
    48

    • PDF
      •   Abstract View : 320 / PDF Downloaded : 6

  • Sustainable performance measurement in public sectors: A systematic literature review
    Vu Thi Van Anh
    58

    • PDF
      •   Abstract View : 394 / PDF Downloaded : 3

  • Evaluating the impact of EU non-tariff measures on Vietnam’s textile exports
    Nguyen Phuong Dung, Ha Van Hoi
    68

    • PDF
      •   Abstract View : 584 / PDF Downloaded : 11

  • The impact of media publicity and online product reviews on consumers’ purchase intentions of energy-efficient appliances
    Nguyen Dac Thanh, Le Bao Ngoc, Tran Thu Trang
    77

    • PDF
      •   Abstract View : 440 / PDF Downloaded : 8

  • Applying the extended theory of planned behavior to investigate consumer purchase intention toward street food vendors
    Le Hai Binh, Le Thi Mai
    90

    • PDF
      •   Abstract View : 439 / PDF Downloaded : 12

  • Unleashing Vietnam’s rice and coffee exports: Decoding the power of non-tariff measures in the CPTPP market
    Nguyen Thi Vu Ha, Bui Thi Phuong Anh, Nguyen Huong Giang , Le Phuong Linh , Pham Mai Nhi, Nguyen Thi Anh Tho
    101

    • PDF
      •   Abstract View : 653 / PDF Downloaded : 7

  • A bibliographic analysis of publications on willingness to pay for organic food
    Nhat Bach Ho, Dut Van Vo
    113

    • PDF
      •   Abstract View : 333 / PDF Downloaded : 5