Published: 25-12-2023

Full Issue

Original Articles

  • Perceived Corporate Social Responsibility and Its Effects on Consumer Social Responsibility: A Value-Belief-Norm Perspective
    Tran Thu Trang, Pham Huyen Minh, Tran Thi Anh My, Nguyen Hoai Nam, Le Cong Tu
    1

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      •   Abstract View : 211 / PDF Downloaded : 116

  • Gold Price, Oil Price, and Stock Market Return Spillovers: Empirical Evidence from Vietnam
    Nguyen Thi Hoai, Luong Tram Anh, Le Thi Phuong Uyen, Dau Thao Vy
    13

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      •   Abstract View : 211 / PDF Downloaded : 115

  • How Does Investment Promotion Affect FDI Inflows? Empirical Evidence from Asian Countries
    Cao Thi Hong Vinh, Ha Phuong Thao, Doan Thi Thu Huong
    26

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      •   Abstract View : 137 / PDF Downloaded : 98

  • The Influence of Brand Sound on Brand Recognition of Vietnamese Consumers
    Dao Cam Thuy, Phung Tuan Kiet, Kieu Trang An, Do Vu Phuong Anh
    36

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      •   Abstract View : 142 / PDF Downloaded : 102

  • Application of the By Day Learning Method for Enterprises: A Case Study at Viettel Group
    Bui Quang Tuyen
    48

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      •   Abstract View : 74 / PDF Downloaded : 33

  • Sustainable Performance Measurement in Public Sectors - A Systematic Literature Review
    Vu Thi Van Anh
    58

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      •   Abstract View : 116 / PDF Downloaded : 69

  • Evaluating the Impact of EU Non-Tariff Measures on Vietnam’s Textile Exports
    Nguyen Phuong Dung, Ha Van Hoi
    68

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      •   Abstract View : 155 / PDF Downloaded : 208

  • The Impact of Media Publicity and Online Product Reviews on Consumers’ Purchase Intentions of Energy-Efficient Appliances
    Nguyen Dac Thanh, Le Bao Ngoc, Tran Thu Trang
    77

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      •   Abstract View : 189 / PDF Downloaded : 61

  • Applying Extended Theory of Planned Behavior to Investigate Consumer Purchase Intention toward Street Food Vendors
    Le Hai Binh, Le Thi Mai
    90

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      •   Abstract View : 96 / PDF Downloaded : 104

  • Unleashing Vietnam’s Rice and Coffee Exports: Decoding The Power of Non-Tariff Measures in the CPTPP Market
    Nguyen Thi Vu Ha, Bui Thi Phuong Anh, Nguyen Huong Giang, Le Phuong Linh, Pham Mai Nhi, Nguyen Thi Anh Tho
    101

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      •   Abstract View : 209 / PDF Downloaded : 158

  • A Bibliographic Analysis of Publications on Willingness to Pay for Organic Food
    Nhat Bach Ho, Vo Van Dut
    113

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      •   Abstract View : 139 / PDF Downloaded : 63